Find the right price with 10 real people
Pricing is marketing’s scariest decision — so marketers test it. Design an offer, build your survey with AI’s help, ask 10+ real people about willingness to pay across 3 price points, and recommend a price backed by your data.
Posted by The AI Internships
The work brief
- 01Design a concrete offer: a product/service with clear deliverables (e.g. "1-hour maths doubt-clearing session", "custom birthday reel").
- 02Build a short survey testing 3 price points: too cheap / expected / premium. Draft the questions with AI, then edit out anything leading — "would you buy at ₹X?" plus "what feels fair?" work well.
- 03Get 10+ real responses from people who fit the target audience (not just anyone).
- 04Analyse: response rate per price point, the fair-price cluster, and your recommended price with the trade-off you’re accepting.
What you’ll produce
Submission standard
Submit the offer, the live form link, the response data as CSV, and your price recommendation. Respondents must fit the audience — 10 random classmates for a "working professionals" offer fails. Also include your AI workflow — tools, best prompts, and what you changed from the AI’s output. Add a screenshot of your Form’s Responses tab (count + timestamps) that matches your CSV, and make sure respondents fit the target audience.
The offer, its target audience, and your 3 price points with reasoning
Written responseRequiredLink to your live survey form
Public linkRequiredThe responses as CSV (10+ rows)
10+ real rows that reconcile with your Form’s response count; keep the real spread and partial answers.
CSV dataRequiredYour recommended price: the data behind it, and the trade-off you’re accepting
Written responseRequired
You’ll complete these inside your private workspace.
What you must submit as proof
This brief requires evidence an AI can’t fabricate.
Screenshot of your Form’s Responses tab showing the total count and response timestamps
Ties the CSV to reality; the count and timestamps must match your CSV rows.
Image uploadRequired
Submissions without this evidence cannot be submitted.
Protect other people in your proof. Blur faces, names, phone numbers and email addresses before you upload, and refer to anyone you worked with by role or number ("Listener 1", "the stall owner"). Your proof is only ever used to check your work — it is never published, never appears on your certificate, and is never shown in your public portfolio.
How your work is evaluated
The passing benchmark is 70/100.
Real, right respondents
29%10+ real responses from people who plausibly fit the target audience.
Survey method
14%Questions are neutral and the price points are sensibly spread.
Data-backed price
29%The recommendation follows from the responses and names its trade-off.
Real, reconciling responses
29%The CSV row count matches the Responses-tab screenshot and the answers show a real spread of willingness-to-pay from on-target respondents. If the counts don’t reconcile or answers look flat/invented, this criterion is a fail regardless of the recommendation’s logic.
How we grade your AI usage
Using AI is the point — it’s the skill this certificate proves. You’ll answer three short questions about how you used it: what you asked, what was wrong with its first answer, and what you changed. Specific, honest answers score high. “I pasted the brief and submitted the answer” scores near zero.