Scout 3 creators, brief 1 collab
Influencer marketing runs on creator scouting. Analyse 3 real creators in one niche using their actual numbers, pick the best fit for a brand, and draft the collab brief with AI — then edit it into something an agency would actually send.
Posted by The AI Internships
The work brief
- 01Pick a niche (food, study-tips, fitness, tech) and a brand that fits it.
- 02Find 3 real creators (10k–500k followers). For each, compute real engagement from their last 5 posts: (likes + comments) ÷ followers.
- 03Compare them: engagement, content quality, audience fit, red flags.
- 04Draft the one-page collab brief with AI — deliverables, key message, dos/don’ts, timeline, a justified budget in ₹ — then edit it until it reads like an agency wrote it, not a bot.
What you’ll produce4 deliverables
Submission standard
Submit the niche + brand, your creator comparison with real computed numbers, a screenshot, and the brief. Engagement numbers must come from posts you actually looked at. Also include your AI workflow — tools, best prompts, and what you changed from the AI’s output. Include a public link to one creator’s profile and a screenshot showing their handle and the exact post metrics your maths uses.
Niche + brand for the collab
Short answerRequired3 creators compared: handle, followers, computed engagement from last 5 posts, fit notes
Written responseRequiredScreenshot of one creator’s post metrics you used
Must show the creator’s handle and the exact like/comment counts your engagement maths uses.
Image uploadRequiredThe collab brief: deliverables, message, dos/don’ts, timeline, budget in ₹ with reasoning
Written responseRequired
You’ll complete these inside your private workspace.
What you must submit as proof1 proof item · Required
This brief requires evidence an AI can’t fabricate.
Public profile link to one of your 3 creators
So the grader can verify the follower count and that the creator is real.
Public linkRequired
Submissions without this evidence cannot be submitted.
Protect other people in your proof. Blur faces, names, phone numbers and email addresses before you upload, and refer to anyone you worked with by role or number ("Listener 1", "the stall owner"). Your proof is only ever used to check your work — it is never published, never appears on your certificate, and is never shown in your public portfolio.
How your work is evaluatedPass mark: 70/100
The passing benchmark is 70/100. Final score: Output 50% · AI process 30% · Evidence 20%. Required proof checks must also pass before certification.
Output criteria
Real numbers
40%Engagement is computed from actual posts, and the maths checks out.
Selection reasoning
20%The pick follows from the comparison, not popularity.
Brief quality
40%The brief is complete and usable by a real brand.
Required proof checks
Numbers reconcile with reality
Computed engagement matches the linked profile and the metrics screenshot. If handles/followers/engagement look invented or don’t reconcile across the link, screenshot, and table, certification is held for review.
How we grade your AI usage30% of your score
Using AI is the point — it’s the skill this certificate proves. You’ll answer three short questions about how you used it: what you asked, what was wrong with its first answer, and what you changed. Specific, honest answers score high. “I pasted the brief and submitted the answer” scores near zero.